Winning a Broadway Lottery Is the Easy Part. Then the Claim Clock Starts.

A narrow spotlight tightening on one empty front-row orchestra seat

In this guide

  • Twenty-four hours: Operation Mincemeat's own Ticket Draw
  • Five hours: the Telecharge family
  • Two hours: Hamilton
  • Sixty minutes: the eight Broadway Direct shows
  • Sixty minutes, on a Friday afternoon: the Friday Forty
  • Lucky Seat: no claim clock, but an earlier wall
  • What I would actually do
  • Keep reading

Everybody writes about the odds. Almost nobody writes about the sixty minutes after you win, which is where a genuinely surprising number of cheap Broadway seats go back in the drawer unclaimed.

Here is the mechanic nobody mentions when they tell you to "just enter the lottery." You do not win a ticket. You win the right to buy a ticket, and that right expires. How fast it expires depends entirely on which platform the show uses, and the spread is enormous — from twenty-four hours down to sixty minutes.

I went through every running Broadway lottery this morning and sorted them by that window rather than by price. It rearranges the board completely.

Twenty-four hours: Operation Mincemeat's own Ticket Draw

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Operation Mincemeat runs two separate things, and the one people skip is the more forgiving by a mile. Its $79 Ticket Draw covers the next two weeks of performances, is run by the production rather than by Telecharge, and winners get a full day to buy. Draw dates get posted on the show's own tickets page.

Seventy-nine dollars is not the cheapest number on the board. A day to think about it, for a Broadway musical, more or less is.

Five hours: the Telecharge family

This is the friendliest window available at a normal price, and it covers a real chunk of the board. Entries generally open at midnight the day before. Winners are drawn at 10 AM and 3 PM, and then have five hours to buy up to two tickets.

Five hours means the 10 AM draw is claimable on a lunch break and the 3 PM draw is claimable on the commute home. These are the lotteries to enter if you have a job.

Two hours: Hamilton

Hamilton's $10 draw is the cheapest ticket on Broadway and it runs on a weekly calendar instead of a daily one. Entry opens Friday at 10 AM for the following week and closes Thursday at noon. Winners are notified Thursday between noon and 4 PM, and get two hours to claim.

So: ten dollars, and the cost is that you have to be reachable on a Thursday afternoon. You also need photo ID matching the name you entered under, 18 or older, two tickets maximum.

Sixty minutes: the eight Broadway Direct shows

This is the biggest block on the board and the tightest normal window. Broadway Direct notifies winners by email within minutes of the draw closing, and — in their own words — "winners have 60 minutes to purchase their tickets from the time the lottery closes."

Eight running shows, with their entry windows, all of which close the day before:

Look at what that means in practice. Stranger Things, The Lost Boys and Schmigadoon all close at 2 PM, so your sixty minutes runs from 2 to 3 on a workday afternoon. Six closes at 6 PM, which is the one in the group you can reliably catch on the way home.

And one rule in this group that catches people every single time: the number of tickets you requested is the number you have to buy. Broadway Direct will not let you win two and purchase one. If you might end up going alone, enter for one.

Sixty minutes, on a Friday afternoon: the Friday Forty

Harry Potter and the Cursed Child's $40 draw is a week-ahead lottery in the TodayTix app. Enter any time from Monday at 12:01 AM to Friday at 1 PM, winners are notified Friday afternoon, and you get one hour to claim up to two tickets — then you collect them at the Lyric box office on the day of the performance.

Forty dollars for the most expensive ticket in town to buy at face value. The price of that is a Friday-afternoon phone check and a second trip to the box office.

Lucky Seat: no claim clock, but an earlier wall

The Lucky Seat shows — Hadestown at $49, The Book of Mormon at $49 and Paranormal Activity at $40 — move the difficulty earlier instead. Weekday entries close at 9:30 AM the day before, and here is the one that costs people seats: weekend and Monday performances close at 9:30 AM on the Friday before.

Decide on Saturday that you want Sunday's matinee and you are not late for the draw, you missed it by a day.

The Book of Mormon also runs a separate $15 monthly drawing: entries close at 11:59 PM on the 14th, winners are drawn by 3 PM on the 15th and emailed a link for select dates the following month. Fifteen dollars, once a month, and the only deadline you have to remember is a date rather than a time.

What I would actually do

Three things, in order.

Set the alarm for the entry close, not the draw. Every window above is anchored to when entries shut. Put that in your phone once per show and stop thinking about it.

Match the platform to your afternoon. If you are in meetings from 1 to 5, the eight Broadway Direct shows are a bad bet and the Telecharge five-hour shows are a good one. That is a bigger factor in whether you ever actually see a show than a ten-dollar price difference.

Enter for the number of people who are definitely coming. Especially on Broadway Direct.

The platform-by-platform mechanics live in the platform guide, the beginner's version is Broadway Lotteries 101, and what to do in the hour after the email arrives is its own post. Prices by themselves are ranked here, and the live board is on the lottery hub.

Keep reading

Picture of Bradford Buonasera

Bradford Buonasera

Born, Raised and Still Here. I’m what you’d call a true townie. I was born and raised in Midtown Manhattan, in the very same building where my mother was born and my grandmother lived. That’s three generations of concrete jungle DNA. I love this city, but I know the truth: if you don’t know the ins and outs, Manhattan will empty your wallet before the first intermission. I’m here to change that. I’m sharing decades of local secrets so you can experience the best of New York without the "tourist tax." From front-row Broadway seats to the best hidden gems, consider this your guide to doing NYC like a New Yorker. With that said I love enjoying and sharing all the remarkable things that Manhattan has to offer. Unless you know the ins and outs of NYC it can be expensive. Therefore, I am here to offer all that I have learned over the past few decades on how to do New York City like a New Yorker.